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About SB Originals

Streetwear reimagined — confident, minimal, global.

SB Originals is one of Nigeria’s emerging global streetwear lifestyle brands, built on the ideals of simplicity, authenticity, and everyday confidence that shape everything we do. Founded in Lagos, Nigeria, ..Every piece we create is a statement of originality made for those who choose to stand out, not fit in.we don’t chase trends we create moments.

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Why choose SB Originals

Simplicity, craftsmanship, and confidence at every stitch — built for life on the move.

Design

Minimal Design

Clean silhouettes that let character speak — subtle details, loud confidence.

Quality

Premium Fabric

Durable, breathable materials chosen to last and feel great all day.

Culture

Local Roots, Global Reach

Designed in Lagos, made for the world — authenticity in every piece.

How we do it

Thoughtful design, local production partnerships, and rigorous quality control — every collection follows a clear path.

1

Design

Concept to sketch — minimal lines, purposeful silhouettes.

2

Sourcing

Quality fabrics chosen for comfort and longevity.

3

Production

Local manufacturing with strict QC standards.

4

Delivery

Fast, reliable shipping with careful packaging.

Founder — SB Originals

Founder — Oluwafemi Joseph Inioluwa

Founded in Lagos, SB Originals began from a small studio and a single idea — create pieces that let people move confidently through their days. Joseph believes design should be honest and functional; every collection is a reflection of that belief.

“I started SB Originals because I wanted clothes that said something without shouting. Clothing that’s calm, strong, and ready for life.”

Based in

Lagos, Nigeria

Our values

Quality

We hold quality at the center of everything we design.

Originality

We hold originality at the center of everything we design.

Longevity

We hold longevity at the center of everything we design.

Community

We hold community at the center of everything we design.

Ready to wear confidence?

Discover the current collection and experience streetwear that’s clean, considered, and built to last.